Call Center
Data & Analytics
How leads are contacted and turned into bookings across calls, SMS and email.
Total leads
826
Added in this period
Calls made
735
Outbound calls in this period
Call answer rate
23.9%
176 answered · voicemail excluded
SMS sent
800
251 leads contacted
SMS response rate
31.1%
78 leads replied
Emails sent
621
225 leads contacted
Email response rate
0.9%
2 leads replied
Successful leads
13
Unique leads · bookings or live transfers
Lead to success rate
1.6%
Of leads added in this period
Awaiting send confirmation: 0 SMS · 2 emails. These are excluded from sent totals.
Most common drop-off reasons
No answer after 6 attempts
Called, texted and emailed with no reply
312 leads
37.8%
Not interested
Said no on the call or by SMS
147 leads
17.8%
Under revenue threshold
Below $11k/mo revenue
96 leads
11.6%
Wrong or invalid number
Number disconnected or wrong person
71 leads
8.6%
Not the decision maker
Couldn't reach the business owner
44 leads
5.3%
Already working with an agency
Locked into a current contract
38 leads
4.6%